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Consumer Market Knowledge at Procter & Gamble

CMK stands for Consumer and Market Knowledge. As a leader of consumer understanding, you’ll shape the direction of our businesses by:
1. Growing leadership brands.
2. Guiding strategy development and choices.
3. Optimizing our brand portfolio.
4. Driving retail advantage.
From global strategy to local market execution, your core work will be the integration of consumer, shopper, and market understanding to catalyze business growth across all of P&G’s brands. You will be working in a consumer understanding powerhouse, unparalleled in the industry, with your leadership, communication and thinking skills honed through extensive training and challenging on-the-job responsibilities.

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