Today I went looking for a great go to market strategy example and found three, but not where I expected.
A go-to market plan needs to articulate:
– what problem you are trying to solve
– the solution on offer
– its price
– what’s unique about it and how you will position that
– who you will target
– the channels you will use to reach that market
– the tactics you will use to take that offer to that market
Let me show you three articles that offer a go to market strategy example now, and I offer a couple of our own examples to get you a total of five.