Join Gene Marks and Wasp Barcode in this look at sales and marketing for small businesses in 2015. Gene Marks is a respected industry leader and contributor for Fox News, Entrepreneur, and more, specializing in finance, marketing and small business. In this latest SMB Today video feature, Gene dives deeper into Wasp’s State of Small Business Report, which surveyed 1,000 small business owners on the small business tips and trends they expect this year.
Of the SMB owners surveyed, more than half expect to spend less than 3% of their revenue on marketing. And nearly three-quarters don’t have a customer relationship management system! These findings from the SMB Report highlight major challenges that the majority of small business owners plan to face.
Download the full 2015 State of Small Business Report here: http://bit.ly/SMBReport
Gene Marks has several tips for small business owners based on these findings. Number one is to get a CRM system that’s right for your business if you don’t have one already. In this episode Gene will walk you through several reasons your small business needs a CRM system, as well as give a few recommendations and price points of his favorites.
For Wasp Barcode’s full State of Small Business Report, including a breakdown of participating small business industries, visit: http://bit.ly/SMBReport
About Wasp Barcode Technologies:
We manufacture barcode technology software and solutions. Solutions include barcode scanners, barcode printers, inventory control software, asset tracking, time & attendance systems, Point of Sale (POS) Systems and a range of barcode labels and barcode accessories.
Visit our YouTube Channel – http://www.youtube.com/user/WaspBarcode
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Blog – http://www.waspbarcode.com/buzz/