Reputation management has become essential for the success of any businesses that is serving the general public. As a business owner you should understand that you win and lose new customers every day before the potential customer even picks up the phone. Dry cleaners, auto mechanics, accounting firms, moving companies, restaurants, doctors, law firms, and other brick (click) and mortar businesses deal with this type of web based reviews . This decision is based solely on past and current customers’ opinions he or she read has online. With so many businesses to choose from, being number one on Google is nearly never the only deciding credibility or trust factor. You’re dealing with an educated customer who does his/her research and does not care what you have to say about your business. They do care what others like him or her have to say. When friends and family aren’t readily available to ask for recommendations, where else can people turn, but the local online community? Welcome to the new word-of-mouth (mouse) marketing. When faced with too many choices, others rely on the “social proof” of what others think. Online reviews are a perfect example. Where are potential customers finding these reviews? The truth is, all over the Internet. There are 1000s of local business review sites and directories, Website Growth can help claim your landing pages as well as maximize your potential to meet new clients.
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